Meet Wasted Paris AW21 collection: In Bloom
The mood of this collection is set on a grunge scene of the 90’s under the cloudy sky of Seattle.
The silhouettes are inspired by iconic looks of this era, including strong image pieces as an oversized mohair cardigan, a blurry checked shirt and an overlaid shirt / long sleeves t-shirt.
Natural colours like brown or terracotta and washed effects are the tones of the collection.
This season, Wasted Paris is collaborating with Charles Peterson, a photographer well known for his work with the Seattle independent record label Sub Pop and for capturing the then-newly emerging grunge scene like Nirvana, Mudhoney or Pearl Jam in images.
In changing times where codes and habits are upset, the FW 21/22 minimalist collection «In Bloom» represents the blossoming of a new mindset.
Wasted is a Paris based brand established in 2021. With skateboard culture and 90's imagery as the core of its foundation. Wasted Paris propose collections that mix confortable cuts with technical fabrics and bands merch inspired prints for both men and women. Fueled by British 90's subversive culture, Wasted has developed an identity of its own.
AW21 Collection being delivered in stores right now
The Carbon Buying Team
The latest chapter in the BALR. X PUMA story has been written.
In contrast to the previous capsule collection, which focused on club jerseys, the latest collaboration between BALR. and PUMA includes a variety of classic lifestyle fashion products: from clothing such as a white and black tracksuit to accessories such as a hat and a backpack to a pair of sneakers. The collection sees PUMA iconography with classic BALR. flair to deliver athletic wear designed for the modern game, with this season’s campaign being fronted by Brazilian footballer and Ajax right-winger Antony Santos.
This Puma designed by BALR. collection is fashion forward athletic wear that encapsulates the shared vision of the two brands, interlacing peak football performance with premium fashion. The line seamlessly integrates soft luxury whilst also typifying the fashion-forward aesthetic that characterised the previous three collaborations.
THE HISTORY - Inspired by a trip to the UK capital in the sixties, Elio Fiorucci opened the first Fiorucci store in 1967 Milan, followed by two more in London and New York. The predecessor of today’s concept store, Fiorucci was one of the first to mesh clothing, furniture, art, drinks, music and pop culture under the optimism and carefree attitude of the disco era’s heyday. With the likes of Andy Warhol, Keith Haring and Jackie O frequenting the New York store – also known as the ‘day-time Studio 54’ –Fiorucci stood more as a place to hang out in, or go dancing in the windows, rather than a mere shopping destination.
NOWADAY - Following the closure of the original stores in the late eighties, the brand’s recent re-launch sees its first brick-and-mortar outlet in London’s Soho neighborhood. In collaboration with the Wilson Brothers, with whom they have realized projects before for Supreme and Foot Patrol, Brinkworth reimagined the interior as a simultaneous celebration of the brand’s heritage and of its future.
The rich visual archive of original material, including photographs, posters, logos and pieces of clothing sourced the designers with plenty of inspiration for the new space, which nods to Fiorucci’s iconic cheeky imagery with an excess of textures, colour and reflections. Built as a theatrical environment, the two-story location combines fashion, culture, music and cocktails in the spirit of the original stores.
A ceiling infrastructure on the ground floor allows the space to adapt to various occasions, mobilizing a set of curtains, lighting tracks and panels to form either an open or closed plan. Fioruccino’s, the café run by Palm Vaults and serving glittery pink lattes sits on the same space, blurring the boundaries between retail and hospitality, while the Customization Hub invites visitors to personalize their purchases. On the upper floor, a red circular sofa, mirrored ceilings and a large hanging palm tree partly made of neon tubes add a more domestic feel to the space, while the in-store cocktail bar references the look and feel of seventies discothèques.
The legacy of the original store, like that of many places during its prime decade including the notorious Studio 54, is that it offered a space for like-minded people to hang out and escape the outside world. Approaching the brand’s relaunch with a similar typology almost fifty years later is surely an interesting experiment and it remains to be seen whether generations growing up in a different era will respond to Fiorucci’s cheerful optimism and engage with in-store activities that go beyond shopping in the same way.
Location: 39 Brewer St, Soho, London W1F 9UD, UK
The FW 2019 collection of BALR. are now in stores.
Here are some of the most beautiful displays in Middle East department stores.
SALAM (DUBAI, UAE)
AMERICAN RAG CIE. (DUBAI, UAE)
DECODE (DOHA, QATAR)
GALERIES LAFAYETTE (DOHA, QATAR)
You can finally share the #LIFEOFABALR. with your children, because the BALR. Kids collection is now available.
The BALR. Kids collection brings the unique style of BALR. to the young ones. Inspired by the iconic pieces, the range maintains the same high standards of quality, craftsmanship and style as BALR.’s original collections.
The collection features a wide range of items, from the classic Brand T-Shirt to uniquely designed pieces like the Vertical Brand Oversized Hoodie for girls.
The moment we all have been waiting for has arrived!!
After the big success with Menswears, BALR. has launched their women line. The collection is now available at Carbon Buying. The items include BALR. logo t-shirt, sweater, hoodies as well as accessories, bags and footwears.
For more information, don't hesitate to contact us!
Fiorucci has teamed up with iconic sports giant Adidas Originals for a collaboration to ignite 2019.
The collection is inspired by Fiorucci’s unmatched graphic prowess and the genius of the Adidas Originals world.
Discover limited edition streetwear, trainers and accessories in one unique and complete collection.
Adidas Originals super charged with the electric energy of Fiorucci.
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