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Mercer Amsterdam is a high-end sneaker label, founded by Dutch designer Pim Dresen. Based in Amsterdam, the label focuses on luxury handcrafted footwear and accessories for men and women. Taking the New York SoHo district’s Mercer Street as the starting point, where founder Pim Dresen bought his first ever pair of sneakers, Mercer Amsterdam’s unique history informs its ethos. The attitude and style from two of the world’s streetwear capitals, New York and the Dutch capital, arguably informs the label’s designs.  To ensure quality and full creative control, construction and design has been kept entirely in-house, all of Mercer Amsterdam’s sneakers are European made, with creative teams in Amsterdam using premium Italian-sourced tanned hides, while all production takes place in Portugal. Taking inspiration from the culture and iconic trends of American sports they have created a unique brand identity and message in which they present through their one of a kind designs and add in emphasis with their unique collaborations. They are the first brand to collaborate with Pinatex and created the very first pineapple leather sneaker that launched in 2020. They are also very well renowned with other creative collaborations with NASA which went viral and sold out worldwide. Other iconic collaborations include The Beverly Hills Hotel which is associated with very big celebrities, rock stars, and film stars. The collection included a Beverly Hills sneaker and an iconic 1959 pool towel that was famously given to guests in the Hotel. Their upcoming collaboration collection includes Alcantara, an Italian producer very well known for their furnishings inside of Ferrari and Lamborghini.  “The moment you are wearing Mercers and people come up to you on the streets to ask you where you bought the sneakers - that’s the Mercer effect.” Influential figures who have been known to wear the brand include, Chris Brown, Joe & Nick Jonas, Future Hendrix, Lady GaGa, Common, Quavo, Swizz Beats, Steve Aoki and many many more! Mercer has made sure that sustainability is deeply woven within their brand DNA and has created a new cool and vibrant reflection of fashionable and vegan products for the Mercer audience. They are a leader in sustainable production with their use of innovative plant-based materials that they use with a mixture of mesh made from recycled PET bottles and soles made out of Algae. They express the importance of using plant-based materials in manufacturing and produce in local family- owned factories. We are very happy to introduce Mercer Amsterdam to our brand list!
Welcome to the Carbon Team, Mercer!
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Thank you to everyone who visited our showroom this #PFW and a special thanks to our amazing brands for making this season a successful one. Here is a recap of our brands and the 5th year anniversary in case you missed it 💫 . 📷: Yvo Greutert  Returning with a bang, Fiorucci is bringing its ground-breaking heritage to Harrods’ legendary fashion floor. With a new pop-up incubator, Harrods customers will once again be invited to immerse themselves in the iconic Fiorucci universe. Channelling the brand’s hedonistic heyday, the store design combines neon signage with elements of Fiorucci’s original textures and iconography, fusing past, present and future in an explosion of colour and fun. A miniature studio 54, customers will have the opportunity to purchase heritage classics alongside a limited-edition denim jacket created exclusively for Harrods. Also available will be a selection of Fiorucci’s classic t-shirting, sweats, lingerie, and denim, capturing the casual luxe of the brand’s signature staples. Whether passing through or spending big, this in-store experience will inject Fiorucci’s electric energy into the hallowed halls of Harrods’ iconic fashion scene. 760 cm x 460cm square feet of pure Fiorucci fun.
 THE HISTORY - Inspired by a trip to the UK capital in the sixties, Elio Fiorucci opened the first Fiorucci store in 1967 Milan, followed by two more in London and New York. The predecessor of today’s concept store, Fiorucci was one of the first to mesh clothing, furniture, art, drinks, music and pop culture under the optimism and carefree attitude of the disco era’s heyday. With the likes of Andy Warhol, Keith Haring and Jackie O frequenting the New York store – also known as the ‘day-time Studio 54’ –Fiorucci stood more as a place to hang out in, or go dancing in the windows, rather than a mere shopping destination. NOWADAY - Following the closure of the original stores in the late eighties, the brand’s recent re-launch sees its first brick-and-mortar outlet in London’s Soho neighborhood. In collaboration with the Wilson Brothers, with whom they have realized projects before for Supreme and Foot Patrol, Brinkworth reimagined the interior as a simultaneous celebration of the brand’s heritage and of its future.  The rich visual archive of original material, including photographs, posters, logos and pieces of clothing sourced the designers with plenty of inspiration for the new space, which nods to Fiorucci’s iconic cheeky imagery with an excess of textures, colour and reflections. Built as a theatrical environment, the two-story location combines fashion, culture, music and cocktails in the spirit of the original stores. A ceiling infrastructure on the ground floor allows the space to adapt to various occasions, mobilizing a set of curtains, lighting tracks and panels to form either an open or closed plan. Fioruccino’s, the café run by Palm Vaults and serving glittery pink lattes sits on the same space, blurring the boundaries between retail and hospitality, while the Customization Hub invites visitors to personalize their purchases. On the upper floor, a red circular sofa, mirrored ceilings and a large hanging palm tree partly made of neon tubes add a more domestic feel to the space, while the in-store cocktail bar references the look and feel of seventies discothèques.
The legacy of the original store, like that of many places during its prime decade including the notorious Studio 54, is that it offered a space for like-minded people to hang out and escape the outside world. Approaching the brand’s relaunch with a similar typology almost fifty years later is surely an interesting experiment and it remains to be seen whether generations growing up in a different era will respond to Fiorucci’s cheerful optimism and engage with in-store activities that go beyond shopping in the same way. Location: 39 Brewer St, Soho, London W1F 9UD, UK The FW 2019 collection of BALR. are now in stores. Here are some of the most beautiful displays in Middle East department stores. SALAM (DUBAI, UAE)AMERICAN RAG CIE. (DUBAI, UAE)DECODE (DOHA, QATAR)GALERIES LAFAYETTE (DOHA, QATAR) You can finally share the #LIFEOFABALR. with your children, because the BALR. Kids collection is now available. The BALR. Kids collection brings the unique style of BALR. to the young ones. Inspired by the iconic pieces, the range maintains the same high standards of quality, craftsmanship and style as BALR.’s original collections. The collection features a wide range of items, from the classic Brand T-Shirt to uniquely designed pieces like the Vertical Brand Oversized Hoodie for girls. The moment we all have been waiting for has arrived!! After the big success with Menswears, BALR. has launched their women line. The collection is now available at Carbon Buying. The items include BALR. logo t-shirt, sweater, hoodies as well as accessories, bags and footwears. For more information, don't hesitate to contact us!  Fiorucci has teamed up with iconic sports giant Adidas Originals for a collaboration to ignite 2019. The collection is inspired by Fiorucci’s unmatched graphic prowess and the genius of the Adidas Originals world. Discover limited edition streetwear, trainers and accessories in one unique and complete collection. Adidas Originals super charged with the electric energy of Fiorucci. #AdidasOriginalsByFiorucci
BALR. has another big collab coming in! This time BALR teamed up with Call of Duty®: Modern Warfare® to create a limited capsule collection that bridges the gap between fashion and gaming.
The two unique styles drop this Saturday at 10 AM online and in-stores. Celebrating the release of the hottest game of the year, the limited capsule collection consists of two of BALR.’s iconic pieces, the hoodie and tee. The designs take cues from the game, featuring colours and patterns you’ll recognise from the game. The unique collaboration between BALR. and Call of Duty®: Modern Warfare® is available starting October 26, 10 AM CET. You can purchase the collection at BALR.com and in the Flagship Stores in Amsterdam and Utrecht. BALR. have worked together with PUMA on an exclusive collection that is rooted in football, inspired by the lifestyle and influences culture. The collaboration is a celebration of the world of football, with PUMA showcasing the on-pitch part of the culture and BALR. representing the life a player lives when he steps off the pitch. Inspired by the aesthetic of BALR. and using premium materials and craftsmanship, the capsule collection includes a BALR. FUTURE boot that’s exclusively worn by Antoine Griezmann. Next to the boot, the collection consists of a game jersey, hoodie, sweatpants, shorts and a special edition of the Orbiter sneaker. The unique collaboration between BALR. and PUMA is now available at PUMA.com and at select PUMA retailers across the globe.
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